Writing Services

Robust writing boils down to the ability to tell a good story. Over the years, Cheryl has interviewed dozens of entrepreneurs about their ideas, inspirations, and best practices, and through her writing, helped advance their mission. Whether it’s writing a feature or news article, educating consumers and trades people about building science, or explaining to the public how a company’s products or services can solve a problem, she helps clients communicate competitively in today’s fast-paced business environment. And as a LEED Accredited Professional, Cheryl has the knowledge to articulate green building technicalities to a niche audience.

Trade and consumer articles

Marketing copy for PR agencies, businesses, and organizations, including:

–Web content

–Public relations and marketing-support materials

–Newsletter and custom publishing

–Ghostwriting

–White papers

–Scripts

–Continuing education

–Blogs and e-communications

“Cheryl’s article was very well written. It’s the first article on our work where all the technical information is correct. The point of view was well advanced in the story–it unfolded with clarity and enriching detail. A number of contacts have let us know they’ve seen it, and their feedback has been great.”
–Allison Ewing, AIA, LEED AP, Hays + Ewing Studio, Charlottesville, Va.